The hype
Reviewers are obsessed with the eclectic design and friendly staff, calling it a 'love letter' to Soho.
Broadwick Soho
$570-760+/ nacht
Boek dit als You want a maximalist, high-energy crash pad in the absolute center of Soho where the hotel feels like a private members' club.
Waarom mensen ervan houden
- The 'happily insane' maximalist interiors by Martin Brudnizki
- Flute, the wraparound rooftop bar with disco vibes and skyline views
- Incredible location steps from Carnaby Street and Oxford Circus
Snel Overzicht: A glorious, boozy, leopard-print circus that prioritizes vibes over square footage and silence.
Gast die hier verbleef zei
Reality check
The rooms are undeniably small for the price, and some guests found the ambient noise (humming plumbing, lift sounds) distracting.
- You love Wes Anderson movies and maximalist decor
- You plan to be out partying or shopping all day
- You want a rooftop bar scene without leaving your hotel
Schoonmaak & Onderhoud
9
- Housekeeping: Generally excellent, with 'best turn down service' mentions.
- Bathroom hygiene: Rooms are pristine, but ground floor public toilets have had complaints of being dirty during peak times.
- Maintenance: New hotel feel, though some reports of humming noises suggest teething mechanical issues.
- Linens & towels: High quality Frette linens, described as 'extra-soft' and 'pillowy'.
- Odors & scents: Signature scent 'The Dame of Soho' (oud, tobacco, jasmine) is strong and loved by guests.
Sleepability™
7GEMATIGD
0-4LUID
4-7.5GEMATIGD
7.5-10STIL
- Street noise from Broadwick and Berwick streets
- Internal mechanical humming/plumbing noise
- Lift system noise (specifically noted in Room 101)
Voordat je boekt
Goed om te weten
- A discretionary service charge (12.5-15%) is added to food and drink bills
- Breakfast is a la carte and not included in standard rates (~£17 for Full English)
- The rooftop bar Flute is popular; book a table even if you are a guest
Wat je mee moet nemen
- Earplugs (just in case the Soho buzz gets through)
- Your best 'out out' outfit for the rooftop bar
- UK power adapter (though rooms have USB/USBC ports)
Kamer Genie
Beste keuzes
- Balcony Suites for actual outdoor space and fresh air
- Upper floor rooms (5th floor and up) to minimize street noise
Kamers om te vermijden
- Room 101 (specific complaints about loud lift/mechanical noise)
- Lower floor rooms facing the street if you are a light sleeper
Kamer Aanvraag Genie – kopiëren en plakken
“I am a light sleeper and would love a room on a high floor, away from the elevator and street side if possible. Please avoid Room 101.”
Veelgestelde vragen & Verborgen tips
Alles wat je eigenlijk wilt weten voordat je boekt.
Is there a gym?
No on-site gym. Guests get access to Topnotch Gym nearby (approx. 5 min walk).
Is it pet friendly?
Yes, dogs up to 8kg (approx 17lbs) are welcome for a £50 fee per stay.
Does it have a pool?
No pool or spa facilities on site.
What is the check-in/out time?
Check-in is at 3:00 PM; Check-out is at 12:00 PM.
Is parking available?
No on-site parking. Valet is available or you can use nearby public car parks (expensive).
Is breakfast included?
Typically no. It is served a la carte at Bar Jackie.
Tips van Insiders
- ✨
The 'Nook' is a residents-only lounge with a vinyl player and records from local shops—use it for a quiet drink.
- ✨
Ask the concierge for a pass to Topnotch Gym if you need a workout.
- ✨
The in-room minibar is housed in a handcrafted elephant statue—don't miss opening it.
5 dingen die je moet weten voordat je gaat
💡The 'lift noise' in rooms near the shaft can be a real sleep-killer.
💡Ground floor toilets have received mixed reviews for cleanliness during busy times.
💡You can request a yoga mat and in-room workout videos since there's no gym.
💡The 'discretionary' service charge hits hard on top of already high food prices.
💡The lobby is tiny—don't expect a grand arrival experience, it's more 'blink and you miss it'.
Lokaal Playbook
Kaart
Bekijk waar Broadwick Soho zich bevindt en wat er in de buurt is.